NEW JERSEY PUBLIC RADIO LOGO AND IDENTITY

Logotype and identity for NYPR’s collection of radio stations carrying New Jersey-centric, as well as regional, national and international news.

IDENTITY - TYPE DESIGN - ADVERTISING - 2011

The hero version of the logo.

It looks good really small too.

I was psyched to design an ad for my hometown version of the New York Post (except ours could possibly be even trashier).

The logotype was inspired by neon signs on the New Jersey Turnpike, so we made some neon sign-inspired animated .gifs for the development department.

The internet doesn’t really do the fluorescent orange here proper justice.

This was a runner-up logo idea that will one day appear on special merch for contributors.

Designed at Open with Scott Stowell.